The Dirty Secret to Break into the Blogging Game

So you’ve got a story to tell. But you’re not sure where to start. You’ve been told you should start a blog. But the whole thing seems overwhelming. Well lucky for you, it does not have to be a complicated process or require any development skills to get started. All you need to do is find an industry that you’re interested in, as well as a company that complements your experiences, and start guest blogging for them!

How to find Blogger Opportunities

But how do you find the right fit? Lots of people want to find blogging opportunities, how can you stand out? The key is understanding your voice – and the secret is being persistent. You know what your interests are. And you know what you like to write about (TIP: If you don’t, learn how to find your voice in article 2 of our guest blogging series: How to Find High Quality Opportunities). Think about what your favorite sites to read are. Start searching out related blogs and clicking on the articles that they link out to as references. Get to know the content landscape and compile a list of blogs that you may want to write for.

Once you have a nice list of blogger opportunities, start emailing them and asking them if they would be interested in posting some of your content. You should be prepared to provide them with examples of your work. The more relevant that the topics are to what their audience likes, the more likely they will be to find you interesting. You shouldn’t expect to find paid guest blogging opportunities right out of the gate. Instead, you should focus on expanding your network and building more relationships within the industry.

What about Paid Guest Blogging Opportunities?

But writing great articles isn’t enough. Wouldn’t it also be great to get paid to guest blog? This is where you need to start making connections on the other end of the spectrum. If you’ve thoroughly explored the blogger opportunities that are available to you, and you’ve been writing articles just for fun, then you’ve already completed one half of the equation. Now you just need to find companies that have a product or service that you can promote within those articles. You don’t want to be too blatant. And you’ll want to make sure it is within the guidelines of the websites that you’re writing for. You may even want to reach out to them to make sure before you start linking to other sites or promoting products.

Finding products and services to promote in order to get paid guest blogging gigs doesn’t have to be rocket science. If you’re writing in a niche that you’re familiar with, then it can be as easy as thinking about the products and services that you use. For example, if you’re writing for fishing and outdoor websites, you might consider reaching out to various outfitters and outdoor websites. If there is a local store that you frequent, you might even stop by and strike up a conversation with an owner or manager. You will need to sell yourself a little and help them understand the value that your can provide (TIP: You can also learn how to create a pitch in article 3 of our guest blogging series: Maximize Your Potential and Get Approved). Again, providing some examples may be a good idea. Again, the key here is persistence. Not everybody will want to pay for your service. But much like the fishing website that you write for: you don’t catch fish without making a lot of ‘practice casts’. Keep at it and don’t be discouraged. Be persistent.

Hold on, I don’t even know what Guest Blogging is.

Well, thanks for reading this far. Quite frankly, we’re impressed. You are probably wondering if we’ve ever thought of putting together some kind of layman’s blogger tutorial. Well wonder no more! Not only have we created a free guest blogging article series, but we also have an exclusive Crash Course to Guest Blogging. Click the link and sign up for our blogger tutorial and learn the tips and tricks of the guest blogging marketing tactic. You’ll also learn valuable steps to take that will make you a better blogger overall. And best of all, we follow along with a real-life promotion strategy example that takes you through the process as though you were an actual business owner (in this case running an online gadget website).

Our one of a kind blogger tutorial is broken down into 5 easy to follow videos. It also includes a worksheet series that helps you track your progress and document the information you find. If you’re still not sold that this is the course for you, then we’ve sweetened the pot even further by including an exclusive Facebook group per class that includes personalized Q&A sessions with you and your peers. Our goal is to keep the classes small – under 50 for each time its offered – to help make sure you get the help that you need in order to be successful.

So what are you waiting for? Sign up for the next session of our Crash Course to Guest Blogging today!