Everybody knows that for a company to be taken seriously these days, you need to have a website as a part of your online presence. For many consumers, the first thing that they do when researching a new company is check out their website and social media presence. In addition to potential customers, a company […]
If you’re out there swingin’ hammers every day, you probably don’t think too much about your website. The phone rings, and you schedule your next job. Your reputation is the lifeblood of your business, and word of mouth has carried you far. But what if we told you that some people actually will trust your […]
If you’re a small business and you’re operating locally, you might think that word of mouth is all you need. It is true that word of mouth and local advertising can go a long way for many small business owners. But if you don’t have a website to back it up, you’re likely hurting yourself […]
Navigating the ins and outs of the online business world is hard enough as it is. Building a brand, finding customers, fulfilling orders, and…legal compliance?! You don’t want to run afoul of Johnny Law, but you’re no lawyer, so where do you start? The legal aspects of your website can vary based upon the types […]
We all agree that protecting users’ privacy is important. But with all the talk about data privacy and various regulations, it can be hard to determine which ones apply to you. As a company in the US, where do you draw the line? Where does authority of each regulation begin and end? What is the […]
Social Media is one of the most powerful tools that entrepreneurs have when it comes to reaching new audiences with their online business. It is important to have high-quality and eye-catching photos that accurately represent your company and what you offer. Knowing which platforms are right for you will vary based upon your industry and […]
Google has made themselves the standard when it comes to many online activities that we take for granted. Most people know them solely for their capabilities as a search engine. But they also offer many tools to help business grow and market themselves online. Google Analytics can help you view and dissect your website’s traffic, […]
One of the first things that any aspiring entrepreneur will do is choose their business name. This may seem easy, after all: a rose by any other name would smell as sweet, right? Wrong. In the business world, a good name can make or break your company’s success. A good name is more than just […]
